ToroBull Brand
ToroBull Brand is an apparel company that started in Salinas, California. The company specializes in creating hats with unique Western designs. I have the opportunity to work with a local business that presented me in designing various concepts to expand the fan base of a brand or company. I also helped develop their social media platform in order to gain popularity across media platforms.
Website
Torobull brand needed an e-commerce website designed to offer a clean and user-friendly experience for browsing and purchasing branded hat products. The brand Owner wanted the site layout to be simple and easy so we focused on functionality and simplicity, responsiveness, and seamless navigation. I worked on front-end implementation using modern web technologies to ensure a visually appealing and mobile-optimized shopping experience that effectively supports the brand’s identity and online presence.
Media
To increase the brand's presence with
a social media platform, we started off by creating an Instagram account
to exploit the brands hat styles. We began to gather more research on what content works and what doesn’t. Then, started to create a foundation by indulging content that would be more known in the community. Developing photos and videos to create advertisements on the
products. We also now have created a website to reach out to new audiences across the internet.
Designs
For the Torobull brand, I developed a series of logo concepts that reflected both the brand's bold identity and its appeal to a modern, western audience. My creative process began with in-depth research into the brand’s target market and core values, followed by sketching initial ideas to explore different directions. I experimented with a range of design styles. Through iterative refinement and feedback, I crafted logos that were not only visually impactful but also adaptable across various applications.